We stumble across new apps all the time at Quixey. Understanding apps is our job, so we constantly find apps that change how we operate.

One app that has spread through our office like wildfire is called Rapportive. Rapportive is a really cool tweak to the Gmail interface that allows you to connect with your contacts in other social networks.

If you’re in sales or business development it can be a pain to remember to friend or follow everyone you meet. Unfortunately, complete dedication seems to be the way to make the most of sites like LinkedIn or Facebook.

That’s where Rapportive comes in. In a business context, the best thing about Rapportive is being able to immediately connect with your contacts on LinkedIn. Rapportive turns the “infrequent frenzied adding” LinkedIn technique into a more dependable strategy that doesn’t require special attention. Just click the right button, and you’re done.

It can also be a good idea to install Rapportive if you want to restrict what others can see. When you install Rapportive, you choose which of your social networks you want to sync with the program, limiting how much access you allow.

Rapportive is essentially stitching together multiple planes of the internet to make your life easier. Instant access to the major social networks from your Gmail terminal has proven to be indispensable.

Most of us use Rapportive in the office. At Quixey, we’re huge fans of innovative apps, and so Rapportive comes highly recommended.